CREATIVE + DESIGN

Apple iPhone 6

"Quotes" an editorial/PR program of sorts during the so called "bend-gate" BS for the launch of iPhone 6 and 6+. Worked with motion designer Soojung Huh to make beautiful animated reveal versions too. But, due to NDA restrictions I am not able to show those versions. Various executions ran in-line with content on major technology and news portals. 

Role: Direction, Design, UX
Agency: TBWA\Media Arts Lab